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Thinking Capital

Thinking Capital

A New Brand

Thinking Capital, formerly known as Advanceit, is a merchant advance company that was looking to expand their product range and partnerships. The company came to realize that a name and brand such as 'Advanceit' was holding them back from their desired progress. It was time for a new name, new look, and web presence including web site, online application, and online account for their customers.

As Lead Designer I took on the responsibilities of finding a new brand image for Advanceit that would break through the companies barriers with desired partnerships and product offering. 

Branding

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Website

Application

Role: Artistic Direction, Design

Editorial

Editorial

Infra Solutions

Infra Solutions